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Enlist four inter related ways how your global supply chain management plan

INTERNATIONAL LOGISTICS AND SUPPLY CHAIN MANAGEMENT Enlist four inter related ways how your global supply chain management plan Q1) How can you relate value creation and demand synchronizing to Supply Chain Management. Relate this to challenges faced by an auto ancillary company (which supplies precision engine parts to a car manufacturer on JIT basis) in framing and executing their overall supply chain objectives. Q2) Explain how you will apply the concept of vendor management, asset […]

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Enlist at least five strategic advantages of International trade

INTERNATIONAL BUSINESS Enlist at least five strategic advantages of International trade Q1) Enlist at least five strategic advantages of International trade and explain how has Apple Inc. leveraged each of these to become one of the world’s leading global company. What are some of the disadvantages of international trade they would have faced in reaching this position. Q2) What are the forces that drive globalization. What do you understand by disadvantages of globalisation and what […]

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Does the tie in-arrangement between MRF and the Exhibitors amount

BUSINESS LAW Does the tie in-arrangement between MRF and the Exhibitors amount Please list out the factors that affect “Free Consent” to enter into a contract. Give an example for each of the factors that affect free consent to enter into a contract. What are the Rights of the Consumer, explain atleast 2 real life instances where the rights of consumer have been upheld and protected. Vijay Singh is a leading filmmaker in India who […]

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Do you think this concept of AUDI stands relevant in the SME sector

CUSTOMER RELATIONSHIP MANAGEMENT Do you think this concept of AUDI stands relevant in the SME sector Q1. With the advent of Jio in the market, the telecom industry has gone for a complete shake up. In trying to match up to the rising competition and falling margins, companies have been left with no breathing space. In this entire mess, Vodafone is facing a problem of a different kind, i.e. rising customer complaints. With the price […]

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Discuss the market entry strategy from the point of Indian culture

CONSUMER BEHAVIOR Discuss the market entry strategy from the point of Indian culture Kellogg launched cornflakes as a breakfast food in Indian market, they were not able to penetrate the Indian market effectively, explain what could be the main reason for not able to penetrate Indian breakfast segment effectively, and they made certain changes in product positioning, what are the changes incorporated by them. One of the European company engaged in the manufacture of highly […]

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Discuss product differentiation as an important feature of Monopolistically Competitive market

BUSINESS ECONOMICS Discuss product differentiation as an important feature of Monopolistically Competitive market State how the ordinal utility approach to consumer behaviour is different from the cardinal utility approach by Marshall. In the context of indifference curve (IC) technique using ordinal utility approach, explain whether following two statements are true. – “IC slopes downwards because if the quantity of one product is reduced, the quantity of other product must also be decreased” and “Slope of […]

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Discuss how the new strategy will help M & M in sourcing.

ADVANCED SUPPLY CHAIN MANAGEMENT Discuss how the new strategy will help M & M in sourcing. Assume that you have joined as the Chief Operating Officer in one of the leading supermarket chains in the country. The owners of the supermarket chain have asked you to increase the revenue and profits by at least 20 percent in a year’s time. You have decided to use “Innovative Pricing” as your key strategy for extracting more revenue […]

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Different documentation and approval required.

INTERNATIONAL MARKETING Different documentation and approval required. EPRG Framework is considered as one of the most established Strategies in International Marketing. If you are heading a Multiproduct company in South American Market-what strategy will be adopted by you and why? Elaborate your answer with 2 suitable product examples. Exchange Rate fluctuation of currencies is one of the biggest challenge in International Marketing? As an Export Head what strategy would you adopt to counter it and […]

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Developing an innovative culture has become a necessary element

ORGANISATION CULTURE Developing an innovative culture has become a necessary element Question 1: Princess Apparels is an organization where ethics represents the honest and developmental codes of conduct that every employee associated with them must oblige. Here the ethical culture aids to deter negligence, dishonesty and deception. Ethical culture has helped Princess Apparels to grow in a very organic and holistic way. The organization puts emphasis on the employees to abide by the norms of conduct […]

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Develop a Public Relations campaign for IRDA to create awareness about Life Insurance sector

MARKETING OF FINANCIAL SERVICES Develop a Public Relations campaign for IRDA to create awareness about Life Insurance sector Q 1) Design a Digital Marketing campaign for a Financial Services company of your choice. Q 2) Develop a Public Relations campaign for IRDA to create awareness about Life Insurance sector and to educate policyholders about their rights. Q 3) Ashwin Advani, aged 32 years, working with an IT company, has approached you for preparing his Financial […]


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